Salty Sundays
Salty Sundays is an experiential event company based in Napa Valley, founded by husband-and-wife team Blaire Carson Scheibal and Tamer Hamawi. What began as a vibrant pop-up dance party series has evolved into a full-service creative production studio specializing in immersive experiences for private clients, luxury brands, and cultural institutions. Every event is thoughtfully designed to reflect its environment, blending curated music, artistic performances, and unexpected moments of surprise. The mission is to bring people together through atmosphere, movement, and shared connection.
Salty Sundays first launched in 2019 at the couple’s former Napa restaurant, Gran Eléctrica, as a summer series celebrating community, music, and the joy of Sunday daytime revelry. The name pays homage to the restaurant’s beloved salt-rimmed margaritas and the familiar “Sunday saltiness” that follows a lively weekend. After the pandemic reshaped restaurant operations, Blaire and Tamer expanded the concept beyond the restaurant walls, relaunching Salty Sundays in 2022 as a mobile, design-forward experience that seeks out the most memorable and atmospheric locations in and around Napa Valley.
Today, Salty Sundays continues to grow its creative footprint, expanding into large-scale ticketed dance events, bespoke private event production, high-end experiential design, and destination experiences for clients who value atmosphere, intention, and unforgettable community-driven moments.